Carry a message of acceptance with the Blue Schnerd Tote Bag! This vibrant tote features a thoughtful desi...
Darlene Schnerd Tote Bag
$40
Carry a message of acceptance with the Blue Schnerd Tote Bag! This vibrant tote features a thoughtful design inspired by Blue’s journey of embracing uniqueness, making it a perfect companion for anyone looking to spread kindness and celebrate individuality. With a spacious 15" x 15" size, this tote is ideal for all your essentials, whether you're shopping, heading to the beach, or enjoying a day out with friends. Crafted from 100% cotton, it combines durability with style, and its sturdy nylon handles ensure comfortable carrying. Each tote bag is custom-made in Brooklyn, so please allow 14 days for production. Show off your love for all things Schnerd and inspire others to embrace their uniqueness wherever you go!
The artist behind the movement: Chris Zaccaria, an LGBT artist celebrated for his vibrant imagination, uses his work to share love and light with the universe through his creations, Schnerds. These compassionate, curious creatures live in harmony, embodying presence and mutual support, and serve as reminders for us to be kind and attentive to those around us. Zaccaria’s art, inspired by children’s books, spirituality, religious iconography, and everyday life, invites viewers to explore hidden details and deeper meanings. Rooted in love and shaped by the memory of his mother, Schnerds welcomes all: Join the Schnerdiverse.
“Best new plushie on the market!”
High-quality with gorgeous details and embroidery. I love the weight that it has to it. I would highly recommend this plushy to anyone who loves a high-quality plushy with a wonderful message behind it!
“Thoughtful and adorable!”
My girls (3 and 6) love this Schnerd! Perfect for imaginative games. This is certainly not your everyday stuffie!
“The detail is amazing! Our students love how soft the Schnerds are.”
Our education staff are so impressed with the message each character has.
“Very pleased with the attention to detail, sturdy build, quality, and colors. A bit larger than expected, and that’s a good thing!”
“I made Schnerds because I wanted to create something that makes people feel less alone.”
Brooklyn, NY · Toy Fair 2026 Award Winner
Left 20 years in corporate to make something with a soul. Born on a 114-foot mural in Belgrade, Serbia, Schnerds was Chris’s answer to a world that had forgotten how to be present with itself.
Practicing together. Not preaching.
